October 16, 2022

Importance of Responsive Website Design

Responsive website design has dominated websites, improving how businesses create their online presence. A responsive website can adapt to the screen it is viewed, regardless of the device. The website with responsive design can provide your website with many benefits and comply with Google recommendations. For example, it prevents
images from being larger than the screen width, making it easier for users on mobile devices to view your content.
Although responsive web design was first introduced in 2010 and has been recommended since 2015, there have been numerous other significant updates to web design since then.

Importance of Responsive Website Design

The ultimate purpose of responsive design is to eliminate the need for unnecessary resizing, scrolling, zooming on websites that are not mobile friendly. Unless, it may cost you potential customers who become frustrated trying to figure out how to do something.
Website visitors appreciate and even expect a well designed online storefront while searching for a company on the internet. As a result, progressive companies now understand the significance of responsive website design.

  • Improves Your User Experience


Visitors will likely spend much time on your website if it scales and responds to changes, as well as how
easily they can reach all of the menus and buttons. However, they will probably leave if they find it challenging to navigate and constantly pinching and zooming in content.

  • Higher Conversion Rates


According to research, the average Smartphone conversion rate is 64% greater than the average desktop conversion rate. In reality, getting redirected whenever a user wants to subscribe to a service, whether signing up for your newsletters or making a purchase, can be frustrating.

  • Flexibility


You can make changes to your website quickly and efficiently if it has a responsive design. When you want to make a quick design tweak or fix a typo on your site, this flexibility comes in handy because you only have to do it once!

  • Lower Bounce Rates


The percentage of visitors who leave a website after visiting only a single page is the bounce rate. A responsive website will entice them to click and explore the other different aspects of your website as they stay longer.

  • No Duplicate Content


When you have two versions of your website(Desktop & Mobile), you are essentially
creating duplicate content all of the time. Because search engines will not know which content is relevant, both versions of your website may have lower search engine ranks. You would need two different SEO strategies and
campaigns for both versions of your website to rank well in search engine results, which would take more time and money. On the other hand, create a responsive website, and you will save yourself a lot of time and money.

  • Gains from Search Engine Optimization


Many businesses use SEO to improve their search page rankings on Google. As Google Recommended and prefers, a responsive website design pattern. Furthermore, it boosts your SEO efforts across all platforms and brings a better user experience , can help you get a significant rise in search engine results.

  • Effective Web Development


Whenever website owners detected a smaller screen size, making a separate mobile version was common practice. Creating a single responsive website, on the other hand, takes even less time than making a regular desktop website.

  • More Sharing on Social Media


Responsive web design can also improve the ways your website’s content is shared on social media. When your website is responsive with social media share buttons too , it is more comfortable for users to share embedded links, even on smaller screens.
Results in the increased website traffic and from more social media shares, introducing your brand to new audiences.
Furthermore, increased search demand and engagement of your website would be noticed by Search engines, which will improve your search engine results.

  • Simple Management


Most businesses, particularly smaller ones, do not have much time to maintain or refresh their website’s look. Responsive design will allow you to make changes fast and easily yourself.

Efficiently Increase Your Website’s Traffic with Responsive Design

Mobile phones are used by many people to access the internet. As a result, your website must look great and work properly on tablets and smartphones, just as on desktops and laptops. Ksoft technologies is a leading Software
Development and web designing company. We understand that every business is unique; thus, we offer customized, one-of-a-kind solutions for each client. By providing the right solutions, we assist our clients in reaching their goals.
We focus purely on the development and design of industry-leading websites. Your business needs responsive design, and we provide it. We make your website look attractive on a variety of smart devices.

Blog by:

Ramesh Krishnan
Graphic Designer | Ksoft Technologies

For more details:
Business Analyst
+91 9745275487

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